Lisa Cross

Principal Analyst

Napco Research

Lisa Cross is the principal analyst of NAPCO Research where she conducts market research and analysis on emerging trends, business development strategies, and changing dynamics in the commercial printing, in-plant and packaging industries, and the market forces that are driving those changes. With decades of experience monitoring, researching, surveying, and reporting on the graphic arts and marketing industries, she works with customers to use research to solve business challenges, enhance customer engagement, and identify market opportunities.