Bill Farquharson is a sales trainer, writer, and presenter for the Graphic Arts with 35 years of been-there, sold-that sales. He comes from our industry, giving him a unique perspective as he teaches sales growth by combining old school wisdom with new world techniques. Bill’s passion for the industry and love of learning comes through with every live presentation and every weekly coaching call. He is full of new ideas for solving old sales challenges, not to mention a lot of fun to work with and listen to! Bill delivers a fundamental message: Make a high-value, well-researched sales call on the right target market using a prospecting process applied with diligence and success is inevitable.