Mailing/Fulfillment Mailing and Fulfillment

Nathan Safran will discuss the opportunities direct mail, mailing, and fulfillment continue to offer print providers in today's competitive market.

Mailing/Fulfillment Mailing and Fulfillment

COVID-19 has caused an undeniable disruption throughout the marketplace, making it necessary for the printing industry to pivot business strategies. In this presentation we will examine print industry trends from digitalization to IoT to technological advancements in ways that can make a difference in navigating this new landscape. And more importantly, we will look at how these trends are driving marketing tactics and strategies to make all the difference in 2021.COVID-19 has caused an undeniable disruption throughout the marketplace, making it necessary for the printing industry to pivot business strategies. In this presentation we will examine print industry trends from digitalization to IoT to technological advancements in ways that can make a difference in navigating this new landscape. And more importantly, we will look at how these trends are driving marketing tactics and strategies to make all the difference in 2021.

Mailing/Fulfillment Mailing and Fulfillment

Tecnau is a leader in feeding and finishing systems for high-speed inkjet presses, both continuous web-fed and sheet-fed. Northern-Italy-based Tecnau also has offices in the Boston area, as well as Sweden, and has a worldwide customer base. Founded more than 30 years ago, the company offers a broad portfolio of solutions for an array of applications, giving mailing & fulfillment firms the ability to produce postcards, letters, bills and statements, and with market boundaries getting blurrier and blurrier, booklets, brochures and calendars as well. After a brief overview of the established product line, Scott Peterson, product marketing manager at Tecnau, will introduce us all to their newest finishing systems. The Revolution 50 series offers cut and stack finishing for the newest generation of high-speed continuous inkjet presses, with capability to produce mailing applications at speeds up to 600 feet per minute, and compatibility with coated papers. The just-announced Stack 1212 also cuts and stacks heavy ink-coverage applications across a wide gamut of papers, but this time the focus is on sheet-fed input, or more specifically, B2/B2+ sheets. Finally, Tecnau will also give us a bit of a peak at their Splicer Roll 40 system, which gives continuous inkjet press users dual unwinders and dual rewinders to keep their press up and running, perfect for high volume mailing applications.

Mailing/Fulfillment Mailing and Fulfillment

The power of the envelope is real in the world of direct mail.  No longer is high print quality 1:1 digital print direct mail only relegated to a postcard or self-mailer or lower quality inkjet overprinting while inserting.  W+D now takes the proven power and effectiveness of the envelope to a new production level with data driven 1:1 personalized printed envelopes with engaging haptic finishing, windows, shapes, folds and foiling all done quickly with its new W+D 410i envelope finishing system as well as with new faster W+D BB820 intelligent mail inserter ALL with 1:1 envelope piece tracking integrity.

W+D 410 -  Already the world’s easiest envelope finishing machine for the direct mail market with its ability convert litho preprint or print high quality flexo and also emboss inline high value direct mail envelopes and flat sheet mail folds with very little waste at speeds up to 30,000 EPH. Now, added to 410, the WORLD’s FIRST capability to convert and piece track your high quality personalized cut-sheet digital print and turn them into POWERFUL 1:1 DIRECT MAIL ENVELOPE packages with the W+D 410i.

NEW W+D BB820 - Developed on the platform of the well proven BB700 servo mail inserter. The BB820 will  will run sizes between a 7¾ and a 6 x 9 ½” and even a #14 at 20k - 25% faster than a BB700. The BB820 maintains all other key advantages of the W+D BB system platform - reliability, flexibility, intelligence and integrity. W+D inserters have set the industry standard for the highest net on the belt and 1:1 mail match accuracy for intelligent direct mail and vote by mail ballot applications.

Mailing/Fulfillment Mailing and Fulfillment

For many commercial printers, mailing and fulfillment are profitable value-adds that transform printing into a full service. This session will highlight changes in this area, and will discuss how companies can boost the bottom lines by offering a line of services that fits in with the needs of today’s marketers and direct mail companies.

Mailing/Fulfillment Mailing and Fulfillment

Halm is a name know to the envelope and corporate graphics overprint market with over 3,300 offset jet presses sold in North America.  W+D Halm i-jets have already become the most dominant high-speed inkjet envelope overprint press in the world as well as the world’s fastest production class Memjet inkjet overprint press running at speeds up to 32,000 EPH at a very high print quality of 1600 x 1375 dpi.  The proven Halm dual feeders allow the widest range of finished envelope sizes and flat sheet paper stocks.  The newest model is the W+D Halm I-jet 2 offers even more ease of use and process automation as well as the lowest cost per/M for Memjet ink and print heads consumable costs.   In the increasingly competitive world of high-quality  envelope and corporate graphics inkjet printing , the  W+D Halm i-jet 2 allows you to get short to medium run work finished faster, less expensively, with the highest dpi quality and with less people.  North American W+D Halm i-jet users are making money with this press on individual job sizes of 1 to 200,000 envelopes.

Mailing/Fulfillment Mailing and Fulfillment

As the global pandemic has taken hold, brands are finding different ways to engage with their loyal customers through direct mail. How has direct mail changed with COVID-19? What can we expect moving into 2021?