Introducing PRU-DE Connecting the Global Print Industry Three power-packed weeks of cross-segment programing and new product launches

OCTOBER 26 – NOVEMBER 12, 2020
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ALL EDUCATION SESSIONS

Business Management - Government/Governmental

Believe it or not, ink jet devices and presses are sources of air pollution. State and local agencies regulate the emissions from printing operations and can require you to obtain an air permit to legally operate your equipment. This session will give you a basic understanding of air emissions and permits for printing operations.

PRESENTERS

GARY JONES, Director, Environmental, Health and Safety Affairs, PRINTING United Alliance

COVID-19

There are many claims on the market about different coatings and protections that can be used to prevent the spread of germs such as COVID-19. Are those claims true and to what extent will demand for such coatings accelerate? This is an unvarnished look at the technology and marketing reality.

PRESENTERS

JIM WORKMAN, Vice President, Technology & Research, PRINTING United Alliance

RAY WEISS, Director of Digital Print Programs, PRINTING United Alliance

COVID-19

The COVID-19 pandemic has had a profound effect on printing businesses worldwide, and its repercussionswill be felt for years. This recovery-focused session will highlight the efforts of three businesses that have charted bold, practicable plans to stay stong and grow in our new reality. This specific session addresses companies in the graphics, apparel, and industrial segments. Another session, held Thursday, will address commercial, packaging, and in-plant segments.

PRESENTERS

DAVID ZWANG, Principal Consultant , Zwang & Company

MARCO BOER, Vice President, IT Strategies

Industrial Industrial

There's so much more to the home decor market beyond wallpaper, but what applications are best suited to your business? Join Denise M. Gustavson, Editor-in-Chief of Wide-format Impressions magazine, as she talks with two leading business owners about their view of the home decor segment and their outlook for the near term.

PRESENTERS

DENISE GUSTAVSON, Editorial Director - Printing, Napco Media

AARON KIRSCH, CEO, Astek

RYAN LOMBARD, Managing Partner, PCI Graphics

Business Management - Industry Trends

Aimed toward the needs of small-to-medium-sized businesses, this essential session presents the key performance indicators, metrics, and ratios today’s successful business owners need to effectively understand, monitor, and forecast their business performance. Further, this session helps business owners “cut through the noise” of business data by focusing on the numbers and ranges that truly relate to their businesses.

PRESENTERS

HOWIE FENTON, Owner, Howie Fenton Consulting

Commercial Dry and Liquid Toner

Amid consolidation in the segment, and new approaches for differentiation, successful commercial printing companies are making careful choices to maintain profitability and productivity with toner-based digital printing devices. Join Mark Michelson, Editor-in-Chief of Printing Impressions magazine, as he discusses with two commercial printing owners how dry and liquid toner-based presses are helping to drive their success.

PRESENTERS

MARK MICHELSON, Editor-in-Chief, Printing Impressions Magazine

DAVID BENNETT, President, Bennett Graphics

LAWRENCE CHOU, Chief Executive Officer , Printivity

Business Management - HR

We want to believe that we have policies and process and a culture that is inclusive. But the reality sometimes is different from the perception. What is unconscious bias? What are micro-aggressions? What can we do to make our workplaces feel safe and welcoming for everyone? Adriane Harrison will help explain these issues and offer ways to conquering the unconscious bias that may be happening in your company.

PRESENTERS

ADRIANE HARRISON, Vice President, Human Relations Consulting, PRINTING United Alliance

Business Management - Convergence

Commercial printing has taken a hard hit during COVID.  Orders are coming back, in micro-run quantities, with faster turnaround expectations than ever before.  This session will layout which printing and workflow technologies fit best for the various situations of demand.

PRESENTERS

DAVID ZWANG, Principal Consultant , Zwang & Company

Business Management - Convergence

Apparel sales are down dramatically as events have been cancelled and school/work has moved to remote from home communication. As demand returns, on-shoring will become more critical than ever to minimize waste and improve margins for brands. Digital printing is expected to play a bigger role, but only if cut/sew functions also re-emerge.

PRESENTERS

MARCO BOER, Vice President, IT Strategies

Business Management - Convergence

COVID-19 has altered the habits of how people order T-shirts.  This session will explore the changes, and opportunities for entering this market.

PRESENTERS

MARCO BOER, Vice President, IT Strategies

Business Management - Convergence

COVID related print applications are growing, especially among small businesses that are now introduced to the availability of all types of short-run, reasonably priced wide format print options. Come learn which technologies and applications will do well as demand for wide format signage returns.

PRESENTERS

DAVID ZWANG, Principal Consultant , Zwang & Company

Business Management - Convergence

Advances in production inkjet technology and its capabilities to match offset output are making it an indispensible, flexible tool for print providers. The ability to increase productivity with less labor gives those who adopt production inkjet an undisputable advantage.

PRESENTERS

MARCO BOER, Vice President, IT Strategies

Business Management - Convergence

Industrial digital printing, which includes anything where print is subservient to the final good, is growing rapdily as customization and demand for reduced inventory become more critical to delivering value.  Find out which applications are capturing the interests of buyers.

PRESENTERS

MARCO BOER, Vice President, IT Strategies

Business Management - Convergence

The mailing and fullfilment industry are saved by regulatory driven applications.   Advanced software and digital printing is becoming a mandatory tool to reduce postage cost.  Learn what various print providers are doing to stay ahead of the curve in mailing.

PRESENTERS

MARCO BOER, Vice President, IT Strategies

Business Management - Convergence

With consumer demand and buying preferences up dramatically, corrugated inkjet printing is playing a bigger role than ever in meeting the demand for quick turnaround, custom corrugated displays and boxes.  Folding cartons are about to follow in corrugated inkjet printing's footsteps.  Come learn what is new.

PRESENTERS

DAVID ZWANG, Principal Consultant , Zwang & Company

Business Management - Convergence

Label printers are busier than ever, and many rely on digital printing to meet delivery time pressures.  Flexible packaging is about to follow in digital label printings footsteps.  Come learn what is driving it, what is new and what equipment you can take advantage of  to grow in this application space.

PRESENTERS

DAVID ZWANG, Principal Consultant , Zwang & Company

Business Management - HR

It has gone on longer than we expected and has had a profound impact on our companies and employees. Adriane Harrison will update you on all things COVID-19 and HR, as well as help you see the ways you can use this moment to achieve best practices in human resources and safety.

PRESENTERS

ADRIANE HARRISON, Vice President, Human Relations Consulting, PRINTING United Alliance

Commercial Digital Inkjet

While production inkjet printing initially took off in the direct mail and book printing spaces, cut-sheet color inkjet printing is rapidly gaining ground among commercial printers. Hear our panel of three end users discuss their experiences with sheetfed inkjet presses and how they are achieving higher uptimes/productivity, new product applications, and more streamlined workflows.

PRESENTERS

MARK MICHELSON, Editor-in-Chief, Printing Impressions Magazine

JOHN HUMMEL, President, Hummel Integrated Marketing Solutions

JEFF HERNANDEZ, Vice President, Classic Color

KEN CHALETZKY, President, Copy General Corp.

Finishing - Digital Enhancement

Great design, color selection, and a solid marketing message are just the beginning when it comes to making print stand out. To make the most memorable impact and create the deepest engagement, print needs create an unexpected experience—using both visual and tactile effects. When combined with print, digital embellishments can dazzle with the application of spot and special colors, spot varnish, dimensional varnish, foil, and other effects. Attend this session and get ideas and best practices to amplify print using these special effects!

PRESENTERS

JOE MARIN, Senior Vice President, Education and Training, PRINTING United Alliance

In-Plant In-Plant

In-plants may have top-of-the-line equipment, facilities, funding, and staff, but if they don’t have a strategic plan to guide them toward their goals, they will never achieve greatness. In this session, Consultant Greg Cholmondeley will go over the steps in-plants should be taking to create a five-year strategic plan and highlight the 10 key elements to include.

PRESENTERS

GREG CHOLMONDELEY, President, Cholmonco Inc.

Business Management - Marketing/Sales

In our increasingly competitive printing industry, the effectiveness of sales teams, and their ability to move your company forward, is critical. This strategy-focused session will address how to hire the right salespeople for your company; compensation strategies that both motivate and reward; and ways to build a cohesive sales team, as opposed to a group of “lone wolves.” This is essential learning for any printing company seeking to thrive.

PRESENTERS

BILL FARQUHARSON, President, Aspire For

BRAND United

Direct to Consumer (DTC) is not a new concept, with early mail-order catalogers being the first to successfully revolutionize direct selling. These brands understood the power of data and measurement in building these enterprises, earned customer loyalty through superior products and customer service, and generated lifetime value. By studying those who came before them, current DTC marketing leaders have been able to grow their businesses from startups into powerful brands in their own right. These brands have risen to disrupt consumption and have created new patterns of consumer behavior that cannot be ignored.

PRESENTERS

CYNDI GREENGLASS, Senior Vice President, Strategic Solutions, Diamond Communication Solutions, an OSG company

LILY HARDER, Vice President, Research, Mintel Comperemedia

COLIN MCINTOSH, Founder & CEO, Sheets & Giggles

CHRIS LYONS, President, BRAND United

Apparel Screen/Decoration

For apparel decorators, there are two choices for increasing profitability: One is to do more business, the other is to minimize costs. Join these leading apparel decorators as they discuss the essential steps every company must take to keep costs low and production on-point. Each step outlined — if implemented faithfully — can add true profitability to your bottom line.

PRESENTERS

JUSTIN MOORE, Founder, Barrel Maker Printing

ERIN MOORE, Founder, Barrel Maker Printing

Workflow/Software Workflow and Software

Today's newly-different business conditions make the use of online sales and ordering a necessity for some printing businesses. Learn essential strategies and lessons learned from a cross-segment panel of printing business owners, and put yourself on a course to online sales success.

PRESENTERS

PATRICK HENRY, Senior Editor, Napco Media

NELSON JAMES, President, Signs.com

GLENDON HARRIS, Operations Manager, Center for Print Production, Ithaca College

RICK BELLAMY, CEO, RPI

Mailing/Fulfillment Mailing and Fulfillment

As the global pandemic has taken hold, brands are finding different ways to engage with their loyal customers through direct mail. How has direct mail changed with COVID-19? What can we expect moving into 2021?

PRESENTERS

RON JACOBS, CEO , Jacob & Clevenger

BRAND United

Joey Rosa, Packaging Design Professor at FIT and Founder of a purpose-driven digital brand agency, Matterful Brands, speaks about his recent case study, EatMezcla, where his team at Matterful Brands took an innovative approach to the packaging design and digital process – utilizing QR technology to connect, educate and inspire audiences through Food, Art and Community.

PRESENTERS

JOEY ROSA, Creative Director & Founder, Matterful Brands

Business Management - Finance/Financial

Using a series of brief case studies on the capital investment processes at a variety of companies, this informative session will cover key strategies including evaluation of need (versus want), opportunities for differentiation, return on investment, total cost, and more. While this session will focus primarily on purchases of inkjet systems, the strategies presented are applicable to any company seeking to make a significant equipment purchase.

PRESENTERS

VINCENT CUZZO, Business Owner, The CLP Group, LLC

Business Management - Convergence

Between moves toward convergence, and the shared capabilities of a number of new technologies, printing companies are increasingly finding new competition in their core segments, markets, and applications. For them, the challenge is to address this new competition in a way that maintains margin and keeps the customer in your stable. Find out how businesses like yours are adjusting their strategies to both thrive and survive in today’s new and changing competitive environment.

PRESENTERS

DAVID ZWANG, Principal Consultant , Zwang & Company

Commercial Dry and Liquid Toner

While the emergence of production inkjet printing technology captures the majority of the headlines, dry and liquid toner-based press adoption continues to grow and make technological improvements. Hear from two leading printers who have embraced both digital printing processes within their operations.

PRESENTERS

MARK MICHELSON, Editor-in-Chief, Printing Impressions Magazine

CHERYL KAHANEC, CEO, Quantum Group

JOE MALOY, President and COO, Polaris Direct

Graphics/Wide-Format Finishing and Workflow

Rapid advancements to printer technology pressure print providers to remain competitive by investing in faster, more efficient digital presses. Printer investments are often made without a thorough analysis of how added printing capacity affects the entire production workflow and the need for cutting and finishing. Join Denise M. Gustavson, Editor-in-Chief of Wide-format Impressions magazine, as she talks with leading graphics business owners about why and how finishing equipment is essential to their business — and how it's impacted their growth.

PRESENTERS

DENISE GUSTAVSON, Editorial Director - Printing, Napco Media

JOEL SHAPIRO, President & Co-Founder, Shapco Printing, Inc

CRAIG TINKELMAN, CEO, Quaker Chroma Imaging

RICHARD BETO, Director of Document Solutions, The University of Texas at Austin

Commercial Offset

The rise of on-demand customer requirements has transformed printing businesses in many ways, including significant changes to manufacturing workflows and customer expectations for sheetfed offset press output. This moderated panel discussion includes discussion of how two sheetfed offset printers have adapted their businesses, and what they’ve done to address more jobs of shorter runs within shorter timeframes. Gain strategies for efficiency and success, and learn what might stand in your way.

PRESENTERS

JIM WORKMAN, Vice President, Technology & Research, PRINTING United Alliance

JONATHAN WALLACE, President, Wallace Graphics

NIELS WINTHER, Chairman and Managing Partner, Think Patented

Apparel Direct-to-garment/Direct-to-substrate

Marketing budgets certainly aren't what they used to be for many buyers of promotional products like T-shirts, pens, drinkware and thousands of other items. That makes it even more critical for distributors selling these products to gain any edge they can over the competition. One way to do that is with great decoration that elevates an ordinary giveaway or piece of branded merchandise into an item end-users will rave about. We look at the cutting-edge decoration methods and creative design ideas that are helping promo businesses do just that.

PRESENTERS

SEAN NORRIS, Editor-in-Chief, Promo Marketing Magazine

RJ HAGEL, Manager, Global Marketing, Goldstar

TOM DAVENPORT, Co-founder, Ink Kitchen

MIKE WILSON, Vice President of Operations, Overture Promotions

Commercial Digital Inkjet

The ongoing rise of digital inkjet printing technology, and new approaches for differentiation that it enables, creates new business opportunities and greater workflow efficiencies. Join Mark Michaelson, Editor-in-Chief of Printing Impressions magazine, as he moderates a user panel on how high-speed inkjet printing has helped to redefine the businesses of leading book, direct mail, and transactional printing companies.

PRESENTERS

MARK MICHELSON, Editor-in-Chief, Printing Impressions Magazine

ADI CHINAI, President, King Printing

ADAM LEFEBVRE, President, Specialty Print Communications

GRETCHEN RENAUD, Vice President of Operations , PrintMail Solutions

Business Management - Government/Governmental

While for many business owners, finding employees is a never-ending process typified by hope and frustration, there is a better way. Useful take-aways from this session include how and where to advertise open positions, how to select from qualified prospects and interview effectively, and how to make an offer that keeps your top prospect engaged. This session will also cover key legal requirements within the hiring process – rules all businesses must know and observe.

PRESENTERS

ARNIE KAHN, President/Printing Recruiter, PrintLink

DINO SCALIA, Senior Vice President, PrintLink

Business Management - Convergence

While it is common for companies to seek growth within the market areas they currently serve, many are seeking opportunity in new markets, where untapped customer bases, lower levels of competition, and the ability to serve niches exist. Learn how today’s enterprising printing companies are making these moves and gain insight into how to evaluate new opportunities, target effectively, and enter a new market with a higher probability for success.

PRESENTERS

DAVID ZWANG, Principal Consultant , Zwang & Company

Apparel Screen/Decoration

Andy Paparozzi will summarize how sales are trending for apparel decorators, their confidence heading into 2021, and where they see opportunity post-COVID.

PRESENTERS

ANDY PAPAROZZI, Chief Economist, PRINTING United Alliance

Commercial Digital Inkjet

Nathan Safran will highlight how inkjet is continuing to deliver new levels of value in producing books, commercial, and direct mail.

PRESENTERS

NATHAN SAFRAN, Vice President, Research, Napco Research

Commercial Dry and Liquid Toner

Lisa Cross will  discuss how digital printing is expanding across applications, enhancing value, and reigniting the power of print.

PRESENTERS

LISA CROSS, Principal Analyst, Napco Research

Commercial Offset

Andy Paparozzi will overview trends in commercial printing sales and confidence, which products and markets commercial printers expect to grow, and where they see opportunity post-COVID.

PRESENTERS

ANDY PAPAROZZI, Chief Economist, PRINTING United Alliance

Apparel Direct-to-garment/Direct-to-substrate

In this morning's session, Andy Paparozzi will summarize how sales are trending for apparel decorators, their capital investment objectives, and how they plan to build competitive advantage.

PRESENTERS

ANDY PAPAROZZI, Chief Economist, PRINTING United Alliance

Graphics/Wide-Format Hardware and Consumables

Lisa Cross will dive into trends in buyer markets, discuss the rise of pandemic products, and offer insights into what to expect in 2021.

PRESENTERS

LISA CROSS, Principal Analyst, Napco Research

Graphics/Wide-Format Finishing and Workflow

In this session, Andy Paparozzi will review recent sales results for providers of wide-format printing, how they plan to build competitive advantage, the products and markets they expect to grow, and where they see opportunity post-COVID.

PRESENTERS

ANDY PAPAROZZI, Chief Economist, PRINTING United Alliance

Industrial Industrial

Andy Paparozzi covers how sales and confidence are trending for industrial printers, which products they expect to  grow, and how they plan to build competitive advantage.

PRESENTERS

ANDY PAPAROZZI, Chief Economist, PRINTING United Alliance

Mailing/Fulfillment Mailing and Fulfillment

Nathan Safran will discuss the opportunities direct mail, mailing, and fulfillment continue to offer print providers in today's competitive market.

PRESENTERS

NATHAN SAFRAN, Vice President, Research, Napco Research

Packaging Folding Carton and Corrugated

Lisa Cross will highlight how digital printing of folding cartons and corrugated is unboxing opportunities, lowering entry barriers for providers, and accommodating growing customer demand.

PRESENTERS

LISA CROSS, Principal Analyst, Napco Research

Packaging Label and Flexible

Lisa Cross will overview how ongoing innovations are expanding the role of labels and flexible packaging in meeting changing consumer and business dynamics, while lowering entry barriers for providers.

PRESENTERS

LISA CROSS, Principal Analyst, Napco Research

Business Management - Industry Trends

Building on the session “Industry Outlook: What the Numbers Tell Us,” this session moves the discussion from statistical to applied. This real-life-based panel discussion features the direct experiences and concerns of business owners from a variety of printing segments, discussing how they are experiencing today’s complex business environment, current and future expectations for profitability, and how they see their businesses changing in the near term.

PRESENTERS

ANDY PAPAROZZI, Chief Economist, PRINTING United Alliance

Workflow/Software Workflow and Software

Nathan Safran will discuss trends in workflow automation and the benefits gained by firms with highly automated workflows.

PRESENTERS

NATHAN SAFRAN, Vice President, Research, Napco Research

In-Plant In-Plant

Seeing is believing, so this session will feature examples of innovative wide-format applications that in-plants are producing in-house. In-plant managers from the University of Illinois and Iowa State University will talk with IPI Editor Bob Neubauer about the new types of work they are handling and describe how these jobs were produced, which equipment and substrates were used, and challenges they faced installing the graphics.

PRESENTERS

BOB NEUBAUER, Editor-in-Chief, In-plant Impressions , NAPCO Media

NATHAN THOLE, Director , Printing and Copy Services at Iowa State University

LIZ BOWDEN, Duplicating Services Manager , University of Illinois at Urbana-Champaign

COVID-19

Safety regulators, at both the federal and state level, are addressing workplace issues associated with COVID-19... are you ready?  Join us for a quick look at current activities!

PRESENTERS

MARCI KINTER, Vice President - Government & Regulatory Affairs, PRINTING United Alliance

Mailing/Fulfillment Mailing and Fulfillment

For many commercial printers, mailing and fulfillment are profitable value-adds that transform printing into a full service. This session will highlight changes in this area, and will discuss how companies can boost the bottom lines by offering a line of services that fits in with the needs of today’s marketers and direct mail companies.

PRESENTERS

LEO RAYMOND, Managing Director, Mailers Hub

BRAND United

Magazine advertising puts your brand campaign into the hands of a hyper-engaged audience. It’s a channel often overlooked in these digital days, yet one that’s a powerful player in the optichannel marketing mix. This session will overview key drivers of ad effectiveness and showcase how Meredith — home to People, Better Homes & Gardens, and Real Simple — helps brands measure ROI and tap into the power of print magazines.

PRESENTERS

BRITTA CLEVELAND, Senior Vice President, Research Solutions, Meredith Corporation

Graphics/Wide-Format Hardware and Consumables

As the printing industry moves toward recovery, competition is intensifying and opportunities are expanding, but the margin for error is shrinking. An essential step in making sure your shop isn’t left behind as recovery continues: prudent, timely capital investment. Join Denise M. Gustavson, Editor-in-Chief of Wide-format Impressions magazine, as she talks with three leading graphics business owners about why they made capital  equipment purchases in the middle of a global pandemic — and how it's impacted their recovery and future growth prospects.

PRESENTERS

DENISE GUSTAVSON, Editorial Director - Printing, Napco Media

JOHN DUMOUCHEL, President, The Artcraft Company

GENE HAMZHIE, President, FireSprint

BLAINE MACMILLAN, President, Cowan Graphics

Workflow/Software Workflow and Software

Managing color within just one platform can be a challenge, but how can you manage color — and your client's expectations — when dealing with multiple analog and digital platforms?

PRESENTERS

DAVID HUNTER, Co-founder and Principal , ChromaChecker

COVID-19

There is a PTO timebomb waiting to explode at the end of the year. How do you balance employees’ rights and needs for time off with quarantine and workflow, and what about people who didn’t travel and have a lot of accrued, unused paid time off? Adriane Harrison will offer strategies and sample policies to manage PTO during the pandemic.

PRESENTERS

ADRIANE HARRISON, Vice President, Human Relations Consulting, PRINTING United Alliance

Industrial Industrial

Typically, industrial printing takes place within manufacturing facilities that are far removed from the printing industry. Could that be changing? In this session, you'll learn about two traditional printing companies from completely different backgrounds that have recently carved out unique niches in the industrial space. Find out what you may -- or may not -- be able to apply to your strategy from their fascinating journeys.

PRESENTERS

STEVE DUCCILLI, Vice-President/Brand Director, Wide-Format and Industrial Printing, Napco Media

CRAIG MILLER, Owner, Pictographics

JAMES LEE, Director, Innovation Solutions Group, Innovation Solutions Group, Jones Healthcare Group

BRAND United

You’ve heard about the convergence of digital and direct response channels, but how can you really make it work? Cyndi will share the inside baseball on campaign strategies for programmatic, trigger, and performance marketing success. She will also share current research and trends on what is happening in the industry, and back it up by sharing some of the building blocks that successful agencies and brands are using today to break through the clutter and deliver maximum return on marketing investment using today’s multi-channel tools and media.

PRESENTERS

CYNDI GREENGLASS, Senior Vice President, Strategic Solutions, Diamond Communication Solutions, an OSG company

BRAND United

Now more than ever brand marketing and alignment is the key to customer engagement and long-term business success. As companies work to navigate these turbulent COVID-19 waters, the role of marketing, communications, and customer engagement has never been more important. Join us as we kick off our 2020 BRAND United Marketing Insights webinar series, which will be focused on bringing together some of the top minds in marketing and communications to share their insights and ideas. For our inaugural webinar, experts will be addressing: The value proposition of direct mail marketing, and its continued importance for marketers and mail recipients, even during the pandemic; Insights into some successful campaigns and programs that are being deployed across the optichannel marketing world; and What is working during these most challenging of days for marketing and communications execs.

PRESENTERS

LILY HARDER, Vice President, Research, Mintel Comperemedia

TIM CURTIS, President & COO, CohereOne

JACQUELINE STRAKO, Chief Commerce and Business Solutions Officer and Executive Vice President, United States Postal Service

BRAND United

Attend this session for an inside look at the packaging design process from concept to implementation. Through a series of case studies, FORCEpkg will demonstrate how to execute thoughtful designs that motivate consumers to purchase across several product categories.

PRESENTERS

TOM NEWMASTER, Partner, FORCEpkg

BRAND United

Direct mail is changing. Digital technology has made this tactile channel better targeted, more personalized, more impactful, more nimble, and easier to track. Join our panel of direct mail innovators to learn about the techniques that have led 84% of marketers to recognize that adding direct mail to a multichannel campaign improves performance.

PRESENTERS

RAY VAN ITERSON, Manager of Innovation and Product Development, United States Postal Service

KEVIN GILLIGAN, CEO, Structural Graphics

DANIEL GAUGLER, Chief Product Officer, PFL.com

JAY CARROLL, Co-Founder and CEO, SeQuel Response

BRAND United

As consumer habits shift, so must your brand’s packaging strategy. Leading companies embrace the newest techniques to continually improve their packaging design and functionality — and so can you. Join leaders from across the packaging industry as they discuss printing innovations, cutting-edge design implementations, and top ways brands can wow consumers today.

PRESENTERS

JOEY ROSA, Creative Director & Founder, Matterful Brands

RON SASINE, Principal, Hudson Windsor, LLC

DAN AHERN, Director, Global Innovation & Design, Graphic Packaging International

TOM NEWMASTER, Partner, FORCEpkg

DAVID LUTTENBERGER, Global Packaging Director, Mintel Group Ltd.

Packaging Folding Carton and Corrugated

Digital printing technology is changing the playing field for many package printers, and is rapidly growing the folding carton and corrugated segments. Join Cory Francer as he speaks with business leaders from these segments who are on the cutting edge of digital, and learn how the technology has brought new opportunities to their businesses, brand owners, and consumers.

PRESENTERS

CORY FRANCER, Editor-in-Chief, Packaging Impressions

CHRIS KLINE, General Manager, Wingate Packaging

JUSTIN BEST, Vice President of Graphics & Production , Precision Digital Printing

In-Plant In-Plant

Transitioning from offset and toner technologies to production inkjet is a big move for an in-plant, yet so far dozens of in-plants have done it. This session brings together three in-plants that use production inkjet presses to discuss the challenges they faced when replacing multiple devices with an inkjet press, the types of work they are successfully printing with inkjet, quality considerations, volume requirements, and much more. In-plants looking into inkjet should not miss this session.

PRESENTERS

BOB NEUBAUER, Editor-in-Chief, In-plant Impressions , NAPCO Media

GARY BENSON, Print Operations Manager , Compassion International

DAVID ROBERTS, General Manager, Graphics SBU, PRIDE Enterprises

KRISTEN HAMPTON, Director of Print and Mail Management , State of Michigan's Department of Technology, Management & Budget (DTMB)

Commercial Offset

Amid consolidation in the segment, the ongoing rise of digital printing technology, and new approaches for differentiation, successful commercial printing companies are making careful choices to maintain profitability. Join Patrick Henry, Senior Editor of Printing Impressions magazine, as he discusses the present – and future – of the segment with four commercial printing executives.

PRESENTERS

PATRICK HENRY, Senior Editor, Napco Media

CHARLIE COX, Chief Operating Officer, Wallace Carlson Printing

SCOTT BURNETT, Production Manager, Cedar Graphics

SHAWN SUNDQUIST, President/CEO, Range Printing

KEVIN HESLIN, President, Seaway Printing

Business Management - Marketing/Sales

When you ask a sales rep, “What are your sales challenges?” you hear responses like, “Everyone buys on price” or “I just don’t know where to find good prospects” or “There is no loyalty anymore.” It doesn’t need to be that way, however, and this presentation is the first step towards a seismic shift away from price-based client and towards one who understands the statement, “A good vendor is as important as a good customer.” Learn how to find  great customers and secure appointments not at the Buyer level but rather with the decision-maker. Stop seeking opportunities to win based on price and instead learn where to look for prospects who buy the best solution. The loyal customers are out there. Come find out where they are!

PRESENTERS

BILL FARQUHARSON, President, Aspire For

KELLY MALLOZZI, Principal, Success in Print

BRAND United

First-rate retailers understand the importance of being where the customer is, and how to engage with them at the right moment. Leveraging channels such as brick and mortar, e-commerce, and catalog, these retailers stand out among their competitors and deliver memorable customer experiences. In this webinar, experts will be discussing: How including a catalog as a customer touchpoint increases engagement, Insights into trends seen throughout successful optichannel retail campaigns, What is working best to enhance the retail customer experience across e-commerce and brick and mortar.

PRESENTERS

LILY HARDER, Vice President, Research, Mintel Comperemedia

TIM CURTIS, President & COO, CohereOne

RENEE HALVORSEN, VP Marketing & Ecommerce, Marine Layer

CHRIS LYONS, President, BRAND United

COVID-19

What steps do you need to take to make sure all of your facility is properly sanitized. What needs to be done and what products can be used? And what's just plain wrong to do?

PRESENTERS

GARY JONES, Director, Environmental, Health and Safety Affairs, PRINTING United Alliance

Apparel Screen/Decoration

Though the COVID-19 pandemic has impacted the screen printing industry and the markets it serves, there are shops continuing to thrive. This informative and inspirational panel features screen printers sharing how they have pivoted their businesses and strategies to remain successful.

PRESENTERS

JUSTIN LAWRENCE, Owner, Oklahoma Shirt Company

AMY BAKER, Owner, Threadbare Print House

RICH SANTO, CEO, Culture Studio

BRAND United

On-shelf package differentiation is necessary. But if shoppers don’t understand “why” a package is different, and more importantly, “what” that difference means to them, then it is truly a disruption rather than a solution.

PRESENTERS

DAVID LUTTENBERGER, Global Packaging Director, Mintel Group Ltd.

Business Management - Convergence

Even companies operating at the top of their industry or segment need to evolve or adjust to maintain their position. This strategy-focused session will discuss how successful business – inside and outside the printing industry – stay relevant amid market changes and disruption, monitor and address industry trends, carefully research their competition, and understand how changes in technology can serve as threats or opportunities.

PRESENTERS

GREG CHOLMONDELEY, President, Cholmonco Inc.

Packaging Folding Carton and Corrugated

A variety of consumer trends are opening up new opportunities in both the folding carton and corrugated segments of the packaging industries. With a desire for recyclability, online shopping, and high-quality products, paperboard packaging has shown to address these consumer trends and brand demands. Join Cory Francer, editor-in-chief of Packaging Impressions, as he and a panel of printers discuss why these segments are on the rise.

PRESENTERS

CORY FRANCER, Editor-in-Chief, Packaging Impressions

HILDA MURRAY, Executive Vice President/Owner, TPC Printing & Packaging

KERRY BROWN, Vice President of Operations, Curtis Packaging

JUSTIN STACEY, VP of Ecommerce Solutions, The BoxMaker

Business Management - Convergence

For companies across the printing industry, growth is a common goal, and many companies are seeking to move from where they are today to their “next level.” Building your business, however, requires careful planning and a strategy to get you where you want to be. This session, focusing on the needs of small-to-mid-sized businesses, will focus on defining goals, building plans, and graceful execution. It will also include practical applications for effective market access and charting company growth.

PRESENTERS

MIKE PHILIE, President, Philie Group

Digital Textile Digital Textile

When it comes to digital textile printing, what is "good enough" color? As more brands begin to venture into digital textile printing and experiment with what the technology can provide - from fashion to home decor and beyond - how can PSPs ensure jobs are always the right color, every time. What factors need to be considered when printing on textiles, and how can color be matched across not only different fabrics, but to other substrates as well?

PRESENTERS

RAY WEISS, Director of Digital Print Programs, PRINTING United Alliance

JIM RAFFEL, CEO, ColorCasters, LLC

MARY SONG, Print Production and Color Manager, Tectonics, LLC.

COVID-19

PPP loans have helped many small businesses survive. What other measures are being considered for the remainder of 2020 small businesses need to know?

PRESENTERS

LISBETH LYONS, Vice President, Government and Political Affairs, PRINTING United Alliance

Packaging Label and Flexible

While these two packaging segments are at drastically different adoption stages of digital printing, they each present opportunities for those already in the segment and those looking to expand. In this session, label and flexible packaging printers will share their experiences with digital printing, and how it led them to new customers and new opportunities with existing customers.

PRESENTERS

CORY FRANCER, Editor-in-Chief, Packaging Impressions

CARL JOACHIM, Co-Founder and Chief Marketing Officer , ePac

LOUIS DOLGIN, Corporate Business Development and Marketing Leader, American Packaging Corporation

CRAIG MORELAND, CEO and Owner , Coast Label Company

Industrial Industrial

The industrial market has been of interest to inkjet developers going back to the 1980s, yet only one application (ceramic tile) has truly flipped from analog to digital print processes in that time. Why has progress in the industrial space been incremental, what obstacles must be overcome, and which applications have the most potential? Join Napco Media’s Steve Duccilli as he conducts a panel discussion with two experts to discuss the segment and its future.

PRESENTERS

STEVE DUCCILLI, Vice-President/Brand Director, Wide-Format and Industrial Printing, Napco Media

DEBBIE THORP, Business Development Director, Global Inkjet Systems

STEPHANIE LERETTE, Account Manager, FUJIFILM Dimatix

Hardware and Consumables

The sign and graphics segment is well known for its product diversity, innovation, and opportunity. That said, competition in the segment is increasingly fierce and consolidation is underway. Join Denise M. Gustavson, Editor-in-Chief of Wide-format Impressions magazine, as she talks with four leading graphics business owners about their view of the segment and their outlook for the near term.

PRESENTERS

DENISE GUSTAVSON, Editorial Director - Printing, Napco Media

GREG NEATH, VP Business Development - In-Store & Direct Marketing, Premedia , Transcontinental

BRIAN ADAM, President and Owner , Olympus Group

SCOTT POWERS, VP of Sales, D'Andrea Visual Communications

RICH THOMPSON, Owner, AdGraphics

Packaging Label and Flexible

Labels and flexible packaging are offering strong opportunities for printers across the board to diversify and differentiate. Join Cory Francer, Editor-in-Chief of Packaging Impressions magazine, as he discusses with business leaders the current state of the segment, how customer and public perceptions toward packaging are changing, and how they plan to incorporate new technologies.

PRESENTERS

CORY FRANCER, Editor-in-Chief, Packaging Impressions

JACKIE KUEHLMANN, Director of Marketing, Inland Packaging

KIMBERLY FLYNN, Marketing Director , Hammer Packaging

Apparel Direct-to-garment/Direct-to-substrate

With platforms such as Amazon and Shopify, and the ability to set up custom online storefronts, e-commerce is becoming a higher percentage of decorators’ income. This panel will discuss what markets are driving this, how businesses are marketing it, and the technologies being used.

PRESENTERS

CHRIS BERNAT, President, Vapor Apparel

TED PIDCOCK, President, Chillybears

MARIO TOVAR, Creative Director , Marsuno Creative

JACK KILIAN, Vice President, Sharprint

Graphics/Wide-Format Finishing and Workflow

Often a final, essential step in many graphics jobs, installation ranges from mural and sign application for retail to wrapping fleet vehicles. In recent years, changes in materials and opportunities have expanded how the skills of graphics installers can be utilized. Join PRINTING United Alliance's Ray Weiss for a discussion of materials, tools, business conditions, and why certified installers to help ensure success.

PRESENTERS

RAY WEISS, Director of Digital Print Programs, PRINTING United Alliance

KEN BURNS, President/CEO, Axis Graphics

PETE KOUCHIS, President, VisuCom Signs & Graphics

SHANE LLOYD, CEO, GeckoWraps

Business Management - Industry Trends

PRINTING United is North America’s preeminent showcase of printing technology, and this year’s virtual expo floor abounds with new products. This informative session pulls meaning from recipients and candidates for SGIA Product of the Year and PIA InterTech Awards, and will present trends that point to where the industry’s products and technologies are taking us. Attend this free session for a look at developments expected to transform the industry.

PRESENTERS

JIM WORKMAN, Vice President, Technology & Research, PRINTING United Alliance

RAY WEISS, Director of Digital Print Programs, PRINTING United Alliance

BRAND United

Direct Mail has been through some unprecedented times in 2020 and marketers are slowly coming to terms with the next normal. This session will look at how the messaging and use cases of direct mail has changed during the pandemic and provides some insights into upcoming opportunities for this channel both as a stand-alone marketing media as well as part of the larger marketing mix.

PRESENTERS

MISHU RAHMAN DIN, Research Manager, Comperemedia

Business Management - Government/Governmental

Print and mail are inextricably linked and the essential nature of both have never been more apparent than during the pandemic of 2020. Now is the time for the industry to build upon the visibility of postal policy and voice the business case is made as to why legislative reforms must happen now to ensure a sustainable delivery channel for print now and into the future.

PRESENTERS

LISBETH LYONS, Vice President, Government and Political Affairs, PRINTING United Alliance

Digital Textile Digital Textile

Across the board, brands are looking for ways to connect with customers, drive trends, and cut costs. How can digital textile printing help? What do these brands really want from their print providers? What is holding them back from switching to digital textile printing over traditional methods? And how can PSPs be the driving force behind the next generation of textile printing?

PRESENTERS

DENISE GUSTAVSON, Editorial Director - Printing, Napco Media

TERRY COMBS, Sales and Training, Equipment Zone

DAVID E. CLEVENGER, Principal, Parallax Digital Studios Inc.

In-Plant In-Plant

By increasing automation in their operations, in-plants are reducing touches and labor costs, saving their parent organizations money. One great example is Tacoma Public Schools Printing and Graphics. In this session Production Lead Mike Griswold will relate how implementing Web-to-print and workflow automation software has driven volume to his print center, saved thousands of dollars for the school district and offered flexibility as needs change – as they have to a great extent during the coronavirus pandemic.

PRESENTERS

BOB NEUBAUER, Editor-in-Chief, In-plant Impressions , NAPCO Media

MIKE GRISWOLD, Printing and Graphics Lead , Tacoma Public Schools